The remnants of apartheid are still felt in most communities in South Africa today, and there have not been many opportunities for youth to integrate. Sport has proved a formidable tool in uniting South Africa. Social change is the project’s guiding principal, and strong emphasis has been placed on ensuring that social conscience, mutual respect, tolerance and trust are fostered. The programme aims to develop participants into independent, responsible citizens in their communities, South Africa and the world.

There are numerous benefits for programme participants. In terms of cricket skills, participants have access to high-level coaching opportunities from former South African international cricketer Darryl Cullinan and other experienced coaches; excellent playing facilities and training techniques; and opportunities to win scholarships and bursaries to attend prominent schools. Other benefits include access to international travel; exposure to supportive coaching and parenting infrastructure; and interaction with children of different races, culture, class and beliefs. In addition to this, an important focus of the programme is the development of various social skills to complement the sport, including etiquette and ethics; budgeting and finances; project planning; personal administration and first-aid.